3 STEPS TO SUCCESS
Before we even start thinking of running your first ad, we take each of our clients through the FOUNDATIONS process. This process includes:
>> Understanding Your Business Metrics
>> Industry/Competitive Research and Analysis
>> Developing Effective Ad Copy
We identify any holes you may have in your sales funnel that would hinder the success of the ads being ran and traffic being converted. This analysis allows us to understand how to get the most out of the ads being ran. (ROI)
LET THE MACHINE WORK
Once we have a detailed understanding of your industry, competitors, true metrics and ideal customer (characteristics, personality traits, etc.), we then publish the first iteration of ads. This is where we start to collect data and make informed decisions on what is and isn't working. Equipped with this knowledge, we can then launch new iterations that are 2-4x more profitable and scalable. Whilst we are implementing on this iteration feedback loop, we're simultaneously building the structured paid traffic funnel which enables us to seamlessly take a prospect down a specifically tailored path (Top of Funnel down to Bottom of Funnel) which has the end goal of the prospect buying.
After going through iterations based off the data we collate, we'll now know exactly who your ideal customer is, what resonates with them most (what evokes an innate motivation for them to buy), and where they congregate on the specific paid platform. It's at this point that we can now start injecting the proven paid traffic funnel with high spend with predictability and profitability. This is when you'll start seeing the $Ms roll in.
WHY SHOULD I RUN ADS?
Haven't spent any money in running advertisements? We believe it is an unavoidable mandate for every online company to invest in their online presence/experience in 2021 and beyond. If you are not capitalizing on our world's most valuable currencies; attention and data, you will be uprooted by companies that are. Don't get caught behind the curve..
“You get out what you put in”
Instead of putting $1 in and getting $2 or $3 back, having a healthy ads system will guarantee consistent, quality traffic to your website, therefore increasing your online sales.
“Closed mouths don’t get fed”
When you invest in your online brand experience, you will be rewarded with more followers, more sales, and undoubtedly, progress your brand towards your vision.
“We eat with our eyes first”
Online shopping can be overwhelming with the sheer amount of brands in the marketplace. Stand out and increase your social perception by making sure your audience sees you.